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The most important festival associated with the temple is the Meenakshi Thirukalyanam (The divine marriage of Meenkashi) that is celebrated in April every year. During that one month period, in which most Tamil Nadu temples celebrate their annual festivals, there are a number of events including the Ther Thiruvizhah (Chariot festival) and Theppa Thiruvizhah (Float festival) are celebrated. Apart from this, major Hindu festivals like Navrathri, Shivrathri are celebrated in a grand manner. Like most Shakti temples in Tamil Nadu, the Fridays during the Tamil months of Aadi (July 15 - Aug 17) and Thai (Jan 15 to Feb 15) are popularly celebrated with thousands of devotees thronging to the temple. In every Tamil month some festive occasions will happen in the temple like Aavani Urchavam, Maarghazi Urchavam, Navaraathri, etc. Like Meenakshi Thirukalyanam Festival, Avani Moola Utsavam is also the major important festival in Meenakshi Amman Temple. This is a 10-day festival mainly devoted to Lord Sundareswarar which describes His various leelai a.k.a. Thiruvilayadal performed in Madurai city to save His devotees from distractions and problems.